Real Estate Market : Indian real estate market is gearing up for significant growth amid the upcoming festive season. The sector has witnessed steady growth so far, driven by various factors such as urbanization, increased disposable incomes, and supportive government policies, including tax incentives and affordable housing schemes.

Major metro cities like Delhi, Mumbai, Bengaluru, and Hyderabad have shown healthy real estate activity. In a report, JLL said, “Owing to the behavioral aspect of the market, real estate supply market tweaks their supply and offers during this season. It is often observed that to align with the positivity in the demand side of the market, developers and builders introduce attractive packages, price benefits, discounts, and gifts during this period.

Starting from discounts, price advantages, spin-a-wheel for free gifts, augmentation of products with modular kitchen or white goods, to price bundling, developers and marketers tap all the triggers to serve the optimized consumer behavior.

The festive period garners a lot of traction and footfall on the projects/exhibitions with prospective consumers finding it to be the apt period for any investment decision. This is augmented with better experience centers and events organized by the builders.”

Aditya Kushwaha, CEO and Director of Axis Ecorp said, "To meet this growing demand, we have diversified our portfolio by introducing fractional ownership, offering buyers the chance to invest in luxury suites in North Goa. This innovative model makes high-end real estate more accessible to a broader range of investors. Our goal is to achieve close to Rs 100 crore in revenue by the end of this financial year."